Copywriting & Social Media

 Creating dialogue at eye level, understanding your audience, building your brand.

Corporate Copywriting

I write newsletters, press releases, blog posts, white papers, brochures, advertorials and editorials. Discuss your needs for free.

Social Media

I have experimented with blogging for many years and know what works and what doesn’t.

I bear keywords, SEO and hyperlinks in mind when writing copy, have experience in creating a buzz around hashtags (for events or campaigns), confidently create headlines that win your target audiences and engage them.

For all my work I benefit from my background in journalism: research, tell a newsworthy and compelling story and, simply put, “nail it”.

Recent Blog Articles for kaplan:

Sydney, Torquay und San Diego – Die besten Surfparadiese 

Kurioses Schottland: Von Einhörnern und Rotschöpfen

Wo die Welt Englisch spricht: Eine Spurensuche

New York City: Big Apple im Weihnachtsfieber erleben

Get in touch to discuss your project.

 

References

Kaplan International, Blog articles, advertorials

VisitScotland, Press releases, email campaigns, newsletters

Keep Scotland Beautiful, Email campaigns, social media, marketing brochures

Social Investment Scotland, newsletters, press releases, web copy, reports, social media, editing for brochures

Villa Med, web copy und website design

Ketchum Pleon Corporate Communications, Web copy, press releases, social media, blog monitoring, image research and sourcing, editing and copy for publications, copy and proof-reading brochures

State Parliament North Rhine Westphalia, Press and PR Department, Copy and editing for publication/consumer magazine

Duisport Holding, Copy and editing for employee magazine, proof-reading marketing brochures (GER/ENG), market research and reporting, web copy

Buschmann Bicycles, web copy and website design, social media, blog articles

Rheinische Post, journalism

CSR News, journalism

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